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If there were the equivalent of an Academy Award for silly inventions it would have to go to the Snuggie. How do you improve upon the basic invention of a blanket, which is literally just a length of cloth? The Snuggie did it by adding sleeves. No longer would you have to make a choice between reading a book and being warm and snuggly under a blanket. The Snuggie would allow you to do both!
The Snuggie isn't the only sleeved blanket on the market. In fact, it wasn't even the first! Both the Freedom Blanket and the Slanket hit the scene before the smaller, less expensive Snuggie. But the Snuggie had an ad campaign that propelled it into the limelight.
It's easy to dismiss the Snuggie as a goofy novelty item. It became a popular punchline for television show hosts like Ellen DeGeneres and Jon Stewart. But what may have first began modestly as a series of gag gifts between friends has evolved into a viable business. In fact, there are members of the HowStuffWorks.com editorial staff who are proud owners of Snuggies.
Whether you're a fan of the original blue, green, pink or purple Snuggies or prefer the daring skull-and-crossbones or monkey designs, there's a Snuggie out there just waiting to keep you warm. Silly? Sure! But you can't deny it's a success!
Learn more about inventions, silliness and success by following the links on the next page.